Sustainable Dog Food, but Make it Cute
Minimalistic Design for Minimal Waste
Goobr is working to reduce waste from pet food packaging. Strategy is to create places for customers to bring reusable bags to fill up with their pet food.
The overall flow and structure of the app had already been worked on by another UX designer who did not have the time to work on the overall branding and look and feel of the mobile app. I was brought in to assist in this process. We tried out a few different styles, leaning in on a more modern minimalist style of branding.
Dark and Light Mode Styling
To accommodate preferences for both light and dark mode, the proposed style guide came with a light mode variant.
